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BJB Latest News
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 Career Opportunity with BJB Digital |
| Posted By: Ben Bradshaw On: 20 Mar 2010 8:30 PM |
| This internet marketing internship is a rare opportunity to step into a niche industry and receive full sales training in all aspects of Online Marketing. |
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| SEO Seminar A Success |
| Posted By: Ben Bradshaw On: 18 Mar 2010 8:14 AM |
The GetMoreTraffic / SponsoredLinX SEO seminar held in Brisbane this week was a huge success!
Here is some feedback from a attendee.... |
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| Facebook Mobile Hits 100 Million Users, Growing Faster Than On Desktops |
| Posted By: Ben Bradshaw On: 11 Feb 2010 8:09 AM |
| For years, one of the most popular ways to access Facebook has been from mobile phones. The company has done quite a bit to make this possible, offering everything from SMS messaging functionality to web-based mobile sites and native applications for most smartphone platforms. Today, the company has announced that 100 million Facebook users are tapping into these mobile services, up from 65 million users last September. |
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| Online Advertising Revenues Ramp Up 10.2 Percent In Fourth Quarter |
| Posted By: Ben Bradshaw On: 11 Feb 2010 8:07 AM |
| Online advertising revenues among the four largest Web advertising companies (Google, Yahoo, Microsoft, and AOL) ramped up 10.2 percent in the fourth quarter to $9 billion. This marks the second quarter of positive growth following last year’s advertising recession, and growth accelerated from 1.2 percent in the third quarter. |
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| Is Google Running a Super Bowl Ad? |
| Posted By: Ben Bradshaw On: 08 Feb 2010 3:52 PM |
Over the weekend, the tech blogosphere was abuzz over the expectation that Google, a company that build its brand almost entirely through word of mouth, was going to air an ad during the Super Bowl. John Battelle, the author of “The Search,” the 2005 book about Google, wrote on his blog that “Google plans to hit the branded advertising big leagues this Sunday,” citing an unnamed source.
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| Google Supports 'click-to-call' Mobile Ads |
| Posted By: Ben Bradshaw On: 30 Jan 2010 12:29 AM |
| The feature lets a phone user click on a phone number in an advertisement to automatically place a call to the advertiser. |
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| How much does your slow website really cost you? |
| Posted By: Ben Bradshaw On: 28 Jan 2010 9:43 PM |
| Websites weighed down with Flash, images and unnecessary content may be costing your business more than you think - with higher bandwidth costs and server rent aside, a slow website may be impacting your overall revenue more than you realise. |
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| Apple: The Sleeping Ad-Serving Giant With Deep Pockets |
| Posted By: Ben Bradshaw On: 27 Jan 2010 7:21 PM |
| Imagine if Apple built an ad-serving platform that could compete with Google's AdSense and AdWords, along with a social network and online search engine for PC and mobile. Some speculate the company moves closer to that model each day. |
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| Policy adjustment for display URLs |
| Posted By: Ben Bradshaw On: 22 Jan 2010 8:23 AM |
| The display URL (the URL that appears within the ad itself) shows potential visitors to a site where they'll land when they click on an ad. For sites that sit on shared or hosted domains (such as blogspot.com), we're adjusting our display URL policy to make this more clear. |
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| Online advertising cannibalising traditional media |
| Posted By: Ben Bradshaw On: 10 Jan 2010 1:29 PM |
| The online ad industry is set to take away over a billion dollars from traditional media over the next four years, fuelled mainly by greater investment by FMCG brands and retailers, according to Paul Fisher, CEO of Interactive Advertising Bureau (IAB) Australia. |
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| Nexus One first impression: A sleek Google phone, worthy vs. iPhone |
| Posted By: Ben Bradshaw On: 07 Jan 2010 12:12 PM |
| Call it the Google challenge: After a few hours with the new Nexus One, would this longtime Apple fan be willing to trade in his iPhone? The short answer: It's very, very tempting. |
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| Linkbait and Its Values in SEO |
| Posted By: Ben Bradshaw On: 03 Jan 2010 8:05 AM |
| There are a number of people in the SEO world who hold a cynical opinion of linkbaiting. Partially, this comes from the term itself. ‘Linkbait’ is hardly a word that draws mental images of giving and sharing. Unhappily, it conjures feelings of cynicism connected to all of the bad marketing techniques that have emerged in recent years. |
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| What's the Future of Google's Local Search? |
| Posted By: Ben Bradshaw On: 23 Dec 2009 7:59 AM |
| Google is making a powerful push to become the undeniable leader in providing local business information to online searchers. In the past year, Google has made the greatest concentration of changes and testing regarding Google Maps since it first made its appearance in 2004 as Google Local, and the rate of change has accelerated greatly over the past three months. |
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| 10 PPC Predictions for 2010 |
| Posted By: Ben Bradshaw On: 18 Dec 2009 9:31 AM |
| December time is predictions time. Here are my predictions for PPC advertising next year. |
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| Australian retail websites lack sizzle, lose customers to more polished overseas sites |
| Posted By: Ben Bradshaw On: 18 Dec 2009 9:25 AM |
I scoured the shelves of my local supermarket on the hunt for light globes the other week. They didn’t have what I was after, so I jumped in my car and headed to a different supermarket — still no luck. On a mission, I headed to a third supermarket — same deal. Eventually, I left empty-handed and somewhat defeated. Staff at the supermarkets didn’t know what I was looking for. They didn’t ask, and I didn’t bother trying to find someone to explain.
I’m not alone. Every day, consumers come and go from shops, unable to find what they want. And retailers can’t capture data on these largely anonymous shoppers so they lose the sale – and don’t even know why.
But online retailers are immune to such problems experienced by their bricks and mortar cousins. Spend enough on technology and, with a few clicks, you can learn how a consumer came to your site, how long they browsed your virtual shelves and, most importantly, whether someone like me left with the light globes they came for. |
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| Google SEC Speculations |
| Posted By: Ben Bradshaw On: 13 Jan 2009 8:28 AM |
| As internet marketers we tend to concentrate on Google and its product set. Makes perfect sense considering Google is google-logothe undisputed King of the Online World. Whats interesting to see is what Google does as a business. The Yahoo! news site ran an Associated Press story that says the AP obtained a copy of the regulatory filing that Google filed December 15, 2008... |
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| Semantic Search Technology With Ask.com |
| Posted By: Ben Bradshaw On: 13 Jan 2009 8:26 AM |
| Given the recent improvements announced by Google it should come as no surprise that another search engine has recently announced a raft of improvements to their search experience. This time its Ask.com who have announced a number of advances to their semantic search technology. With semantic search one of the key search battlegrounds over the next couple of years... |
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| Matt Cutts And The Future Of SEO |
| Posted By: Ben Bradshaw On: 13 Jan 2009 8:22 AM |
| For those that don't know who Matt Cutts is, then I would suggest remembering his name. He is basically the unofficial spokesman for all things Google. Anytime he has some news from Google, we all sit up and listen. So of course when I came across a recent article by WebProNews on Matt Cutts' predictions for SEO in the future, I thought it definitely needed to be shared with our readers. |
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| Ill-Advised Ads For Google |
| Posted By: Ben Bradshaw On: 01 Jan 2009 9:37 AM |
| Some critics maintain that Google (Nasdaq: GOOG) can give away Gmail, Google Docs, Google Analytics, and all sorts of fabulous free tools, but the company's only really successful business is paid search ads. Those critics would not be surprised by Googles latest attempt to make some money from their massive investment in YouTube Inc.: paid search ads. |
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| Sponsored Listings In Google Search Suggest |
| Posted By: Ben Bradshaw On: 18 Dec 2008 4:22 PM |
| It's started - Googles working overtime to ensure that their billions in advertising revenue continue irrespective of global economic conditions. Their strategy: place sponsored listings everywhere. Last month reports came out that Google was adding sponsored listings to its finance site with plans to include advertising on Google News in the not too distant future. |
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| Researchers Are One Step Closer To Viewing Dreams |
| Posted By: Ben Bradshaw On: 18 Dec 2008 4:20 PM |
| Researchers from Japan's ATR Computational Neuroscience Laboratories have developed new brain analysis technology that can reconstruct the images inside a person's mind and display them on a computer monitor, it was announced on December 11. According to the researchers, further development of the technology may soon make it possible to view other people's dreams while they sleep. Researchers from Japan's ATR Computational Neuroscience Laboratories have developed new brain analysis technology that can reconstruct the images inside a person's mind and display them on a computer monitor, it was announced on December 11. According to the researchers, further development of the technology may soon make it possible to view other people's dreams while they sleep. |
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| Yahoo Data Retention 3 Months - And Google? |
| Posted By: Ben Bradshaw On: 18 Dec 2008 4:18 PM |
| Its not often that Yahoo makes a move bold enough to put pressure on Google. Today it does just that, with news that it will reduce its data retention policy from 13 months to just 3. At a time when Google is pushing ahead with actively using personalized data to improve search results, Yahoo is banking on our fears that search engines know too much about us already. |
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| Search advertising surges despite slowing economy |
| Posted By: Ben Bradshaw On: 18 Dec 2008 9:58 AM |
| ADVERTISERS are believed to be pouring money into search advertising in unprecedented numbers as they look down the barrel of the economic crisis. |
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| Welcome To Your New Login Area |
| Posted By: Ben Bradshaw On: 17 Dec 2008 12:22 PM |
| Welcome To Your New Login Area |
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